Digital Marketing

As more and more marketers lean into GA4, I’ve been getting the same question – are there any good analytics alternatives to GA4? The great answer is yes, there is, but you’ll need to understand your tracking needs both now & in the future before contemplating a switch. Here are a few criteria that might help review alternatives more in-depth: Key features & metrics  Cost of the platform Level of customer support Privacy and security…

Have an event you’d like added to this list? Email us at hello@v9digital.com  Denver isn’t just a stunning place to live – it’s a buzzing hub for digital marketing. Our city has a thriving tech scene, bustling with innovation and opportunity, and boasts a remarkable lineup of digital marketing conferences and meetups. And guess what? You don’t need to hop on a plane to be part of this. Some of the most impactful and inspiring…

*whew* 2023 has started a little intense. The business landscape continues evolving, presenting unique challenges to B2B brands. Here are some of the most common concerns I’ve heard in 2023 so far: Keeping your sales teams “fed” with inbound leads  Differentiating your positioning better online  Diversifying lead flow  Keeping the momentum on 2023 growth goals  Expanding into new markets  Honing in / niching into specific customer segments  If any of those concerns/opportunities resonate, you aren’t…

Wahoo! Chat-4 Is Here 🙂  Yesterday Open AI announced GPT-4 is here for pro users & for via their API.  Over the last few months, as millions of users have flocked to Chat-GPT-3.5, they’ve started to assess the tool’s power and its limitations quickly. It’s important to know that CPT-4 is an excellent iteration of 3.5, but it only fixes some of those limitations.  As such, the difference between the two can be a bit…

When you’re scrolling through your social media feed, do you notice how video catches your attention much more than an image or text? Or, when you’re looking for information on a company’s website, do you search for an About Us or product video to quickly learn a lot about the brand? You’re not alone.   According to Invideo, 96% of consumers increased their online video consumption in 2020, and nine out of 10 viewers said…

Blogs, social media, SEO, content, web design, user experience, email — there’s a lot that goes into a successful marketing strategy. But one area we continue to see a gap? Video marketing.  On the surface, video marketing may seem like a huge undertaking; it takes more time and money to produce than other forms of marketing. But, ultimately, it’s a trend other marketers are hopping on — and seeing a lot of success. In fact,…

“My bags are packed, I’m ready to go”  If this John Denver classic pops into your head often, you’re one of us. You love marketing resorts as much as you love visiting them. But marketing a dream destination is far from easy. The competition is vast, budgets change rapidly and guests’ expectations continue to rise. Now, more than ever, you must move beyond the norm. You must listen to the guests and be willing to…

As a digital marketing agency, we have the opportunity to speak with and work with a large number of companies in the manufacturing space. Each has a unique set of goals, competitors, and marketing resources. As such, there is quite a multitude of digital marketing tactics and strategies they leverage.  Instead of giving you a manual of every tactic you *might* need, however, I opted to put together a minimal viable product guide to help…

Published: May 28, 2020 We know the world, including digital marketing, is continuing to shift on us. Digital Marketing has a tendency to do that even in “normal” situations, but we are seeing its fast-paced evolution even more now. Many of us are now trying to look ahead and figure out next steps, with a  future that is relatively uncertain.  Although we can see the future (obviously, we’ve read our tea leaves, and we challenged…

For businesses that aren’t digital, it can be challenging to know how to navigate the digital sphere. Home builders and new home communities are no exception. Thankfully, though,  digital marketing doesn’t have to be all algorithms and complex data. Here, we share simple yet incredibly effective marketing tactics you can employ to help strengthen your home builder brand, business, and bottom line.  TL;DR Get insider knowledge First, sit down with your sales team to better…