Natalie, as the CEO of Volume Nine, is responsible for ensuring we continually deliver a high quality, innovative service that drives results for our clients. She also ensures that the company continues to be an awesome place to work for our employees. Before coming to V9, Natalie cut her teeth in marketing on the market research/communications side of the house at Edelman PR, where she worked on campaigns for Fortune 50 companies. Then, in 2009, Natalie joined a small boutique agency doing this crazy thing called “digital marketing.” A few weeks in, clients started asking for social media marketing, so Natalie started a department to offer just that… and she’s never looked back.
She joined the V9 team in 2012 and has led us through a ton of growth over her tenure here. Natalie isn’t just CEO here, though: she was named one of CObiz’s Top Young Professionals in 2016 and she’s shared her wisdom at conferences like SES, Digital Growth Unleashed, Vistage International, ClickZ, and other online and digital summits. We’re lucky to have her.
Originally from Raleigh, North Carolina, Natalie is a die-hard Tarheel fan and has never quite gotten the hang of driving in the snow. Graduating during the recession taught her firsthand the value of hard work, resilience, and the importance of showing up and providing value every day. When she’s not running around trying to slap the V9 logo on everything, you might find Natalie boardgaming, hanging with her backyard BBQ crew, water skiing (which she’s not great at), and traveling anywhere her young daughter approves of (read: must have a pool). She also enjoys hiking with her husband, daughter, and golden retriever named Dudley.
What is one important skill that you think everyone should have?
How to change a tire…coincidentally I’m pretty terrible at it.
What do you hope to be doing 10 years from now?
On a yacht telling people how wonderful winning the lottery has been.
If you won the lottery, what’s the first thing you would buy?