Skip to content
Volume Nine Grow Your Brand Organically
  • Services
    • SEO
    • Social Media
    • Content
  • Industries
    • Ecommerce
    • Consumer Products
    • B2B Brands
    • All Industries
  • Resources
    • Insights Blog
    • Guides
    • Success Stories
    • Events
  • About V9
    • The V9 Team
    • Join the Team
    • V9 Gives Back
  • Let’s Talk
  • Instagram
  • Facebook
  • Youtube
  • Twitter
  • LinkedIn
(303) 955-5228
Author - Volume Nine

Tidings of Penguins to Come – SEO & Google’s Algorithm Changes

Volume Nine
  • SEO
Share on facebook
Facebook
Share on twitter
Twitter
Share on pinterest
Pinterest
Share on linkedin
Linkedin

No Google algorithm change hits completely unexpectedly. Word always seeps out when another Google change is imminent. Often enough, it’s Google themselves letting webmasters and SEOs know what’s in store for them down the road.

In many cases, those changes are nothing less than disruptive. Google Penguin impacted more than 3% of English-language searches. Not to be outdone, Panda 1.0 affected as many as 12% of searches in the United States. Enough to keep webmasters up at night worrying about the next Google Update to come.

Think of Google as your next-door neighbor. They’re the sociable type, prone to throwing loud parties bound to frustrate the entire neighborhood. What’s worse – their shindigs aren’t safely self-contained, but spill out onto your space, your lawn, affecting your property values  letting you know they’re about to throw a loud party on your block. You’re not invited – not really. Just know it’s just going to be a pretty major inconvenience soon enough.

Google has thrown lavish parties before. Oh, first there was that Panda. And then earlier this year, Penguin. And there have been stylish soirees – smaller, more intimate – held all throughout the year: dinner parties that were the talk of the town, that inspired whole hosts of raised toasts (and fists) from those lucky enough to be in the know, and those looking in from the outside, respectively.

Google's throwing an Algorithm Party A history of Google’s frequent algorithm changes has more entries in it that my oft-abandoned personal diary, but they’re all of apiece. And that’s the rub. As much as the SEO industry is constantly changing – full of new stratagems, whispers of new Google innovations, forums packed with marketers trying to catch up with the times – there’s a constant through-line there: Develop great new content, promote your site responsibly and as common sense would dictate, ensure your site is as efficiently sharable and linkable as possible.

Those are the takeaways of every Panda & Penguin – both past and present. Much like your neighbor’s big annual, earth-shaking party, you know the next game-changing Google algorithm update is coming. You know it will be noisy. You know you’d best be prepared.

radio-sound

GROW YOUR BRAND ORGANICALLY

Grow Your Business with Monthly Strategies, Tactics & Templates

Categories

  • Content Marketing
  • Digital Marketing
  • SEO
  • Social Media
  • Uncategorized
  • V9 News

Related Insights

SEO Tips for Website Relaunch
5 Biggest Things That Tank SEO in a Platform Migration
Our Favorite SEO Tools
Our Favorite SEO Tools in 2021
SEO Tools to Audit WordPress Websites
SEO Tools for Auditing and Monitoring Your WordPress Website

Ready to grow your business online?

Whether you’re trying to build brand awareness on social media or needing to drive more traffic from search engines, we’re here to help you connect with your audience and hit those strategic goals.

Let’s Talk!

Subscribe to V9 Insights via Email

Sign up for our trends, commentary, analysis, and maybe an occasional joke.

  • Services
    • Denver SEO
    • SEO
    • Social Media
    • Content
  • Industries
    • Ecommerce
    • Consumer Products
    • B2B Brands
    • All Industries
  • Resources
    • Insights Blog
    • Guides
    • Success Stories
    • Events
  • About V9
    • The V9 Team
    • Join the Team
    • V9 Gives Back
    • Privacy Policy

OFFICE HOURS:

Monday - Friday 8am-5pm
p:(303) 955-5228 a:1312 17th St #942
Denver, CO, 80202
Privacy Policy

Volume 9, Inc 1312 17th St #942 Denver, CO 80202 (303) 955-5228

  • Instagram
  • Facebook
  • Youtube
  • Twitter
  • LinkedIn