19 Content Ideas for DMOs (Destination Marketing Organizations)

19 Content Ideas for DMOs (Destination Marketing Organizations)

When it comes to content ideation for Destination Marketing Organizations (DMO), the bar is set high. Many travel offices, visitors bureaus and tourism boards maintain a daily publishing schedule to compete with local news outlets and travel bloggers who report on similar events, attractions and offers. For example, Visit Big Sky entices outdoor enthusiasts to Montana’s scenic canyons, mountains and rivers. This DMO is currently focused on promoting winter recreation and adventure by sharing content related to a range of…

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How Blogging Increased Organic Traffic by 421% [Case Study]

How Blogging Increased Organic Traffic by 421% [Case Study]

Here at Volume Nine, we love to vacation in the great outdoors. So when Limelight Hotels – a boutique hotel chain with locations in Aspen, CO and Ketchum, ID – approached us to help increase online awareness of their new hotel in Ketchum, we jumped at the opportunity. The Goals Increase organic traffic and visits to their Ketchum pages and blog, measured by website sessions to the pages and blog from organic traffic. Increase keywords ranking, measured by the number of keywords…

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Tourism Marketing: How to Drive Sales with Content

Tourism Marketing: How to Drive Sales with Content

It’s 2017; millennials are now the highest-spending generation. Travel organizations need to capture this group’s attention through tourism marketing in order to capture their business. And while blindly arriving at a destination and winging it used to be the norm, Millennials are interested in authentic travel experiences; ones that typically require some research and digging. So being able to stand out online is crucial for any hotel, sightseeing tour, government travel board, or adventure company. Here are a few ways…

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Denver Perks: Why Young Digital Marketers are Moving to The Mile High City

Denver Perks: Why Young Digital Marketers are Moving to The Mile High City

Denver has consistently held a top position on best places to move lists in recent years. Whether you’re a young digital marketer or have caught the stereotypical millennial wanderlust fever (or both in my case), Denver should be at the top of your go-to list. While you might hear disgruntled locals mutter about the constant flow of transplants, you shouldn’t let that stop you. The V9 team has a diverse background; three of our most recent hires come from Boston, Chicago,…

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