Top B2B Digital Marketing Tools for 2017

Top B2B Digital Marketing Tools for 2017

I remember my first digital marketing conference: SES San Francisco. I was brand new to the search industry and quickly got into digital marketing overload. It seemed every session had insider tips, cool tools and frankly my eyes were quickly opened to the depth and breadth of inbound marketing.

I remember one session in particular – this intense speaker did a crazy presentation of 100 tools in 60 minutes. If you are wondering how the heck he covered 100 tools in that time frame – the answer is this dude talked really, really fast.

I furiously took notes, downloaded slides, and tried to email myself reminders of stuff to try.

The reality was, however, that I tried out very few of the tools. I just didn’t have time, and it seemed like the recommendations were hit or miss. At the time, I really wished a well-meaning, seasoned digital marketer would have pulled me aside to give me the run-down on what was worth my time and what wasn’t.

The Best Digital Marketing Tools of 2017


Fast forward to today, we’ve got even more tools in our industry with even more split endorsements on what is and isn’t worth everyone’s time. So, I asked some friends in Digital Marketing what their favorite tools are – the catch, everyone had to keep their list small.

This probably is not the end-all, be-all list of Digital Marketing tools, however, if you are looking for a little distillation of the noise, this list of tools is a great starting spot.

Side note: We asked these experts about more than just tools! If you want to see the full rundown of the questions we asked and the advice they gave for B2B digital marketing.

Did you know at Volume Nine that B2B Digital Marketing is our thing? If you are a B2B marketer and have questions or have topics you’d like us to cover, please let us know!

Natalie Henley

About Natalie Henley

Natalie Henley is the CEO of Volume Nine, regularly developing strategy to improve our client’s results. Natalie started her marketing career in Communications and Market Research at Edelman PR working on campaigns for Fortune 50 companies. She got into Digital Marketing over 9 years ago and hasn't looked back. With experience in SEO, Google Analytics, Adwords, Content Marketing, Social Media Marketing & Email Marketing, Natalie also does a lot of speaking and training for Volume Nine.