What GDPR Means For Your Google Analytics Data

What GDPR Means For Your Google Analytics Data

Disclaimer: This blog post is not legal advice for your company to use in complying with EU data privacy laws like the GDPR. Instead, it provides background information to help you better understand the GDPR. You may not rely on this as legal advice, or as a recommendation of any particular legal understanding. Data Retention Controls Email from Google Analytics   If you haven’t already seen it, brace yourself for a forthcoming email notification from Google Analytics about data retention…

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Content Marketing for Mobile: Tips and Tricks

Content Marketing for Mobile: Tips and Tricks

There’s no arguing that there has been a notable shift from desktop to mobile. We now carry around a phone that has the power to perform tasks and searches that we had to rely on our computers for in the past. Mobile use has surpassed desktop use, and the trend won’t slow down anytime soon. Google even recently announced that they have switched to a mobile-first algorithm, which prioritizes sites and content that are optimized for mobile users. In order…

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6 Tools to Help You Find Long-Tail Keywords for Your Blog

6 Tools to Help You Find Long-Tail Keywords for Your Blog

If you’re creating content for your business, the days when you can sit down and write a blog post about any topic that strikes your fancy are long gone. Don’t get us wrong, you can, but you’re ensuring that no one will find your blog post organically. So, if you don’t want to waste your time, writing a blog that is optimized for a keyword that has some search volume around it is essential. With the billions upon billions of…

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Google’s Mobile First Index: Everything You Need to Know

Google’s Mobile First Index: Everything You Need to Know

On March 26, 2018, Google made the official announcement surrounding the rollout of the often-discussed, long-anticipated mobile-first index. Countless SEOs and many digital marketers have stayed laser-focused on this development since it was first announced in 2016. All things considered, this should come as no surprise, as mobile searches account for over half of online traffic. We know an excellent mobile UX is important. We know Google is prioritizing this experience for users. But what’s next? Here’s how to succeed…

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Volume Nine April Employee Spotlight

Volume Nine April Employee Spotlight

Name: Carly Webber Title: Director of Social Media Years at Volume Nine: 6 Why were you chosen for our April employee spotlight? I honed in on the new social media marketing trend of Storytelling for brands and created a presentation to share on behalf of Volume Nine at a few events in the first quarter of 2018. Tell us more about your accomplishment: I created a presentation all about how to use storytelling on social media for 3 different conferences…

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Facebook Stories for Business: What You Need to Know

Facebook Stories for Business: What You Need to Know

Storytelling has fascinated people for ages. When you combine it with modern digital marketing, a powerful mix is created. As a business, the storytelling tools that are available for your company can help increase brand exposure, create a community around your brand, and even boost your bottom line. One of the emerging storytelling features is Facebook Stories, which enables users to create pictures and short videos that will vanish 24 hours after posting. While Facebook Stories haven’t caught on as…

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Why Content Marketing is the Most Important Thing You Can Do for SEO

Why Content Marketing is the Most Important Thing You Can Do for SEO

If you have a website, you’ve likely heard the SEO (or search engine optimization) being touted as an essential aspect of driving leads to your site. SEO is everywhere – it seems like you can’t read a marketing blog without someone bringing up the Google Search algorithm or talking about blog optimizations. Similarly, you’ve probably heard the phrase “content is king” being thrown around by every marketing expert in the industry. Post after post has explored online content and how…

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How to Stream Live Video on Facebook

How to Stream Live Video on Facebook

Initially created for celebrities, Facebook Live became available to the general public in 2016. Now all users can broadcast live videos on Facebook through their computer or mobile devices, and the feature has quickly gained popularity among influencers and brands. When creating a Facebook Live video, you can answer questions in real time or broadcast events to people who can’t attend themselves. Once you create a live video, it will remain on your page after the broadcast ends so viewers…

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How Content Marketing Boosted a New Product’s Brand Awareness [Case Study]

How Content Marketing Boosted a New Product’s Brand Awareness [Case Study]

We were excited when a local Colorado health and wellness company reached out to us for help spreading the word about their flagship product.  Not only is their new product incredibly innovative, but they are also dedicated to getting their supplement to underserved communities who need it the most.  We partnered with their team to drive brand awareness through content marketing – see the results below. The Goals Increase organic traffic and visits to the site, measured by website sessions to…

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Volume Nine March Employee Spotlight

Volume Nine March Employee Spotlight

Name: Kelsey Anderson Title: Content Marketing Specialist Years at Volume Nine: 4 Why were you chosen for our March employee spotlight? “I have a pretty cool side hustle: dancing, teaching, and choreographing. This month, I’m heading to Dallas, TX to work with National Dance Alliance on their 2018 curriculum. I’ve been working with them for the past ten years, starting as a camp staffer before moving up to college staffer, judge, and choreographer. I also teach dance locally in Denver…

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