Volume Nine November Employee Spotlight

Volume Nine November Employee Spotlight

Name: Rachel Newton Title: Social Media Specialist Years at Volume Nine: 3 months Why were you chosen for our November employee spotlight? Well, I’m the newest employee on the team, so I have a #fresh and #new perspective. I’m also the #coolest. What is the best part of working for V9? Being part of such a fun and motivated team makes coming to work really enjoyable! Plus, a lot of my coworkers have very cute dogs who visit the office….

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4 Ways to Improve Your E-Commerce Website Rankings in Google

4 Ways to Improve Your E-Commerce Website Rankings in Google

For many e-commerce brands, their website’s Google rank seems subjective and out of their control. And while Google’s algorithms are becoming increasingly more complex, the good news is that these updates actually work in our favor. Today, search algorithms aren’t just scanning for keywords or code; they’re able to take quality content and user-friendly websites into consideration and connect those with search queries. This means that brands–even small ones–with a commitment to consistent, valuable content creation and audience engagement are…

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Is Empathy Part of Your Content Marketing Strategy?

Is Empathy Part of Your Content Marketing Strategy?

Promises of monetary savings used to work. Sale! BOGO! Clearance! Dollar-busting buzzwords and flashy ads captured our attention, converting us from onlookers to consumers. A spot like “Hey, Doll!” from Kroger was the norm with language focused on low prices, not consumers’ needs and their feelings toward a product. Today though, in the crowded always-on digital landscape, it takes more to stand out. Defining audiences and building authentic relationships now serve as cornerstones of thriving content marketing strategies. We flock…

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How to Get Your Product Pages to Show Higher in Google SERPs

How to Get Your Product Pages to Show Higher in Google SERPs

For many e-commerce brands that sell their own product, showing up within the first few listings on Google can be a challenge —even if your product is a Best Seller on Amazon. If you want to improve how consumers find your products and possibly increase Direct to Consumer sales on your own e-commerce site, you’ll need to understand the layout of Google’s search engine result pages (SERPs). You’ll also need to learn how to optimize your product pages so Google…

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Volume Nine October Employee Spotlight

Volume Nine October Employee Spotlight

Name: Richard Lesher Title: Account Director Years at Volume Nine: 5   Why were you chosen for our October employee spotlight? Beyond being an employee, and most everyone else already doing one, I can only assume the request comes as a result of my general greatness.  I mean, on top of being the absolute best employee at Volume Nine, I’m quite certain my commitment to humility makes me the top choice for October. Tell us more about your accomplishment: To…

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Google Updates: What You Need to Know about Google’s Latest Changes

Google Updates: What You Need to Know about Google’s Latest Changes

Wondering what the recent Google updates are? We’re here for ya. Find out which of these changes in Google Search to Google Search Console might help transform the way you plan your online strategy and grow your business! Google has so many products! Like, have you ever heard of Google Fonts? It’s a library of over 800 fonts with an interactive directory for browsing the library. APIs are provided to easily employ the fonts via CSS and Android. Let’s focus…

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Volume Nine August Employee Spotlight

Volume Nine August Employee Spotlight

Name: Brian Lich Title: Senior SEO Specialist Years at Volume Nine: Soon-to-be 4 years Why were you chosen for our August employee spotlight? I think it might have something to do with many of my far more interesting coworkers having already completed their Spotlight…? Haha. I also think Volume Nine wanted to give me a shout out for completing the Boulder Ironman 70.3 during August, so hey, I’ll take it. Tell us more about your accomplishment: I really enjoy endurance…

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Our Top Takeaways from This Year’s Denver Digital Summit

Our Top Takeaways from This Year’s Denver Digital Summit

I always equate going to a Conference to going to Summer Camp. You come back wanting to take on the world because you drank the juice and you were around ‘your people’. This year, coming back from Denver’s Digital Summit, I feel no different. I want to do all the things. But this year I promised myself actually to do, some of the things. Here are my biggest takeaways and things I promise to think about every day: People First…

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Volume Nine July Employee Spotlight

Volume Nine July Employee Spotlight

Name: Megan Duffy Title: Content Marketing Specialist Years at Volume Nine: 1.58   Why were you chosen for our July employee spotlight? Because apparently we’re running out of people to spotlight… But actually, I’m working to test out some pretty exciting things internally to help Volume Nine continue to grow and innovate for our clients. What is the best part of working for V9? I’m pretty sure every other V9er who has been spotlighted has said this, but the people…

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5 Content Marketing Books You Should Read Now

5 Content Marketing Books You Should Read Now

You’ve likely heard by now that content marketing is an essential component of marketing for any successful business. In fact, 85% of businesses report that their increased business success can be primarily attributed to content creation. With content marketing’s ever-growing popularity, it’s easy to get overwhelmed by the amount of information out there. Fortunately, a few industry experts have released easy-to-understand guides to setting up your first content marketing strategy or taking your current one to the next level. Here…

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